First, I always suggest working with an experienced and knowledgeable independent health insurance agent who can compare multiple companies for you and help you determine which program works best for your needs and budget.
So to answer your question, the price of a policy depends on your zip code, the plans’ metal level (bronze, silver, gold, or platinum), deductible, maximum out-of-pocket, and other factors. Each carrier features different structures for their programs so you should shop around – again, an independent health insurance agent can do this for you.
Please note, not every carrier is available in all areas, some carriers only sell in certain states and not others.
If you qualify for a subsidy, then you will need to shop for plans on the exchange. If you don’t qualify for one, I recommend looking for coverage off of the exchanges because you’ll usually have many more purchase. The only benefit of an on-exchange vs. off-exchange health plan is you can apply a subsidy to an on-exchange plan – subsidies cannot be used towards off-exchange policies.
You may also have group health insurance options available through your employer so it’s helpful to check what kind of coverage is provided (and how good it is) – many companies will offer to pay a portion of the premium for the coverage as one of the benefits of coming to work for them.
If you prefer to do it on your own, you can use sites like healthcare.gov. That is ultimately your choice. However, it’s usually more advantageous for you to work with a knowledgeable and experienced independent agent, especially since there’s no extra cost to you in doing so.
I hope the information is helpful – please feel free to contact me for help with your coverage and any other questions you may have. Thanks very much.