{"id":16732,"date":"2025-12-04T12:59:11","date_gmt":"2025-12-04T18:59:11","guid":{"rendered":"https:\/\/1reason.com\/re\/renowned-launches-to-unite-ratemyagent-and-curated-social-to-lead-local-expert-marketing-movement-in-real-estate\/16732\/"},"modified":"2025-12-05T06:59:11","modified_gmt":"2025-12-05T12:59:11","slug":"renowned-launches-to-unite-ratemyagent-and-curated-social-to-lead-local-expert-marketing-movement-in-real-estate","status":"publish","type":"post","link":"https:\/\/1reason.com\/re\/renowned-launches-to-unite-ratemyagent-and-curated-social-to-lead-local-expert-marketing-movement-in-real-estate\/16732\/","title":{"rendered":"Renowned Launches to Unite RateMyAgent and Curated Social to Lead Local Expert Marketing Movement in Real Estate"},"content":{"rendered":"
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\n \"Renowned
Renowned is the real estate industry\u2019s first fully integrated suite of Local Expert Marketing (LEM) solutions. Its LEM platform includes the award-winning, consumer-facing brand RateMyAgent and Curated Social. Renowned\u2019s automated LEM engine turns verified reviews, past performance, listings, and hyperlocal insights into content that wins trust and builds agent reputation across the digital channels that matter most<\/figcaption>
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Joe Duenat, EVP of Renowned<\/p>\n

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\n \"Joe
Joe Duenat, Executive Vice President of Renowned, is a 20-year real estate marketing veteran known for turning complex challenges into practical, scalable solutions. He is helping brokerages operationalize Local Expert Marketing to power agent visibility, trust, and expertise at scale.<\/figcaption>
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Renowned launches, uniting RateMyAgent and Curated Social into one powerful, integrated solution<\/p>\n

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\n \"Renowned
Renowned unites two of the industry\u2019s most proven and trusted platforms \u2013 RateMyAgent and Curated Social \u2013 into one powerful, integrated solution. Together, Renowned now offers a suite of solutions designed to power Local Expert Marketing (LEM), a category that defines how real estate agents can win more deals by staying visible, building trust, and amplifying local market expertise \u2013 automatically.<\/figcaption>
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Jim Crisera, CEO of Renowned<\/p>\n

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\n \"Jim
Jim Crisera, CEO of Renowned, brings a performance-driven mindset and enterprise discipline to real estate tech. With deep experience across finance, software, and operations, he\u2019s helping to lead a Local Expert Marketing movement that helps agents win trust and business, automatically.<\/figcaption>
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REDWOOD CITY, Calif., Nov. 12, 2025 (GLOBE NEWSWIRE) — Renowned<\/u><\/a>, a reenvisioned real estate industry brand, launches today, uniting two of the industry\u2019s most proven and trusted platforms \u2013 RateMyAgent<\/u><\/a> and Curated Social<\/u><\/a> \u2013 into one powerful, integrated solution. Together, Renowned now offers a suite of solutions designed to power Local Expert Marketing (LEM), a category that defines how real estate agents can win more deals by staying visible, building trust, and amplifying local market expertise \u2013 automatically.<\/p>\n

Renowned is the first integrated suite of solutions built to power Local Expert Marketing, or LEM, a movement in real estate based on a strategic discipline designed to help real estate professionals build visibility, trust, and local authority across the digital channels that matter.<\/p>\n

\u201cRenowned helps brokerages turn agent performance into presence and presence into growth,\u201d said Jim Crisera<\/strong>, CEO of Renowned. \u201cBy combining verified reputation data with automated, done-for-you marketing, we help their agents win more listings and more buyer business.\u201d<\/p>\n

Market shifts raise the stakes<\/strong>
The emergence of Local Expert Marketing reflects recent changes in the real estate market. Existing home sales are on pace to hit just 4.06 million in 2025, well below the 10-year average of 5.1 million. Agents are chasing fewer deals, while competition intensifies across all markets.<\/p>\n

At the same time, how consumers choose agents has fundamentally changed. According to the National Association of Realtors, nearly 70 percent of buyers and sellers only interview one agent. That choice is typically made before the first conversation, based on what clients find online: verified reviews, digital presence including AI search and assistance tools, and perceived hyperlocal expertise.<\/p>\n

\u201cWe tell agents all the time, your clients are on social media, so you need to be as well,\u201d said Brad Whitehouse<\/strong>, Broker\/Owner of RE\/MAX Professionals. \u201cYou need to be present. You need to be consistent. That\u2019s something that we could never accomplish without Renowned.\u201d<\/p>\n

A repeatable system to win deals<\/strong>
The Local Expert Marketing solutions that Renowned offers help agents earn top-of-mind awareness, helping agents attract clients instead of chasing leads.<\/p>\n

Renowned helps brokerages ensure that their agents:<\/p>\n