{"id":2030,"date":"2021-02-17T20:54:28","date_gmt":"2021-02-18T02:54:28","guid":{"rendered":"https:\/\/1reason.com\/re\/audience-town-accelerates-growth-with-digital-advertising-platform-for-real-estate\/2030\/"},"modified":"2021-02-18T14:54:28","modified_gmt":"2021-02-18T20:54:28","slug":"audience-town-accelerates-growth-with-digital-advertising-platform-for-real-estate","status":"publish","type":"post","link":"https:\/\/1reason.com\/re\/audience-town-accelerates-growth-with-digital-advertising-platform-for-real-estate\/2030\/","title":{"rendered":"Audience Town Accelerates Growth With Digital Advertising Platform for Real Estate"},"content":{"rendered":"<div>\n<p>Audience Town experienced 300% revenue growth in 2020, with record quarters in Q2 and Q3 of last year amidst the turmoil of the Covid-19 pandemic. The company also added two key executives: Mike Gellar as Vice President of Sales and Partnerships and Jon Spiro as Senior Executive of Account Strategy and Sales. Prior to joining Audience Town, Gellar served as VP of Sales for Infutor, the experts in consumer identity management. Spiro served as Senior Director of Account Management at Rubicon Project, where he successfully managed and nurtured strategic accounts to exhibit YOY growth.<\/p>\n<p>\u201cOur team is growing at a rapid clip as we position the company to take further advantage of the booming real estate market,\u201d said Ed Carey, CEO of Audience Town. \u201cThe Covid-19 pandemic represents a seismic shift in how people think about house and home, and we\u2019re giving the real estate industry the most powerful tools available to reach their most valuable customers in this new landscape.\u201d<\/p>\n<p>Audience Town\u2019s growth in 2020 coincided with the development of several new features for their digital advertising platform for real estate, including Connected TV campaigns that can run premium video advertisements for highly segmented audiences and Virtual Tours that allow potential buyers to virtually view properties while social distancing.<\/p>\n<p>\u201cWith the onboarding of Audience Town, we are able to bring the highest-quality digital media solutions that our clients come to us for,\u201d said Paula Huggett, Vice President at the Bokka Group. \u201cAudience Town\u2019s vast product suite and smart targeting capabilities have proven to enhance our ability to drive new business for our builders.\u201d<\/p>\n<p>\u201cReal estate is the world\u2019s biggest asset class, yet nobody is thinking about how new advertising technologies can revolutionize the market,\u201d Carey added. \u201cPeople started moving in huge numbers in 2020 and will likely continue in 2021, and for all of those transactions we\u2019re excited to show the real estate industry what\u2019s possible.\u201d<\/p>\n<p><strong>About Audience Town<\/strong><br \/>Audience Town has built the first advertising technology platform for real estate and home marketers looking to drive qualified leads and business outcomes. Real estate companies, home brands, CRM, and marketing agencies work with Audience Town to find their most valuable consumers and activate them across digital marketing channels. <br \/>Visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=EiRIBZ2Fw9HCq0y_3FJKYR4Z1r4gZACpUhuKVO0FJ2I4XU1FCKHu338rOMhCnLssU3CQjnB3MIUTxE_bZ3xHU1Zguv5BHAbZz-PlNFHKkY0=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\" title=\"www.Audiencetown.com\">www.Audiencetown.com<\/a>for more information.<\/p>\n<p><strong>Media Contact:<\/strong><br \/>Hugh Moore<br \/>Broadsheet Communications for Audience Town<br \/>202-471-0661<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=BSsZFJlZWgZjpwD-OlNOeS--0caPTYIKOpTG9qBZDITNZHibCjpYPgAN1S1JysD-vFb1ATT3zxGyPWu16J8VoV_uy2zyWQOtXKHXVAkYG_U=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\" title=\"\"><u>hugh@<\/u><u>b<\/u><u>roadsheetcomms.com<\/u><\/a><\/p>\n<p><img loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" width=\"1\" height=\"1\" class=\"lazyload\" data-src=\"https:\/\/ml.globenewswire.com\/release\/track\/55edbc58-71d8-454e-8a21-c22175eeb8cf\"><\/div>\n","protected":false},"excerpt":{"rendered":"<div>\n<p align=\"left\">Recent Milestones Position Audience Town For a Booming Real Estate Market<\/p>\n<p align=\"left\">NEWARK, N.J., Jan. 27, 2021 (GLOBE NEWSWIRE) &#8212; Audience Town, the advertising platform built for real estate, moving and home, announced today a series of milestones, including record revenue, new executive hires and new product features that will position the company for further growth in a booming post-Covid real estate market.<\/p>\n<\/div>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/posts\/2030"}],"collection":[{"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/comments?post=2030"}],"version-history":[{"count":1,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/posts\/2030\/revisions"}],"predecessor-version":[{"id":2047,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/posts\/2030\/revisions\/2047"}],"wp:attachment":[{"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/media?parent=2030"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/categories?post=2030"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1reason.com\/re\/wp-json\/wp\/v2\/tags?post=2030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}