Calling All Paw-ty Animals: Trupanion to Connect Families & Shelter Pets for a Frightfully Howling Halloween

Trupanion is launching the ‘Tricked Out for Treats Pet-tacular,’ a fun and festive pet costume contest with a deeper mission — to spotlight adoptable pets and the incredible shelters and rescues that care for them

Maverick

Maverick is paws-itively ready for takeoff as Pete ‘Maverick’ Mitchell from Top Gun. He’s sporting a flight “bandana-suit” featuring his Top Gun badge and official Navy wings, accessorized with classic aviator sunglasses.

Bandit

Small but mighty, Bandit is dressed as the legendary Unicorn. And just like the mythical creature, Bandit will heal your heart and fill it with the power of pure cuteness.

Kante and Diego

Watch out, Gotham! The Bat-Pups are on patrol, keeping the city safe—one bark at a time! Bat Pups! This dynamic doggy duo are sporting their bat wings, ready to swoop into the night for some spooky fun. With their matching bat costumes, they’re a force to be reckoned with this Halloween.

SEATTLE, Sept. 25, 2024 (GLOBE NEWSWIRE) — Do you have a Cleocatra? Perhaps a Vampug or Terri-fido. Because whether they’re spooky, sweet or somewhere in between—it’s time to break out the costume box for Trupanion’s Tricked Out for Treats Pet-tacular, a pet costume contest to run throughout October.

Starting October 1, Trupanion invites pet parents to share photos of their furry friends in (pet safe!) costumes for a chance to win a custom pet portrait, pet-tacular swag, global spotlight opportunities, and ultimate bragging rights. And with eight tricked-out categories like ‘Solo Stunner’ for pet close ups and ‘Clinic Charmer’ spotlighting pets and veterinary team members, there’s something for everyone. Including ‘Adorably Adoptable’, a great way for Trupanion to team up with shelter and rescue organizations nationwide in order to find adoptable pets new homes.

“When developing this initiative, we knew we wanted to create something fun and lighthearted, but with a deeper purpose,” said Margi Tooth, CEO & President of Trupanion. “That’s why we chose to shine a spotlight on shelter and rescue pets with the Adorably Adoptable category to connect these pets with potential families.”

Submissions for the Adorably Adoptable category will receive extra attention on the campaign’s showcase page, where visitors will be able to see available pets. They’ll also have the opportunity to learn more about each pet’s shelter/rescue organization and connect with the team directly — whether they’re interested in adopting or want to explore ways to support their mission.

“We’re looking forward to celebrating the fun, laughter, and love our pets bring into our lives each and every day with this campaign,” added Tooth. “It will be wonderful to share these joyful moments with the world and we are so excited for the opportunity to connect pets available for adoption with their forever homes.”

Here’s How It Works

Say Cheese: Starting October 1, trick out your pet in their finest and snap some pics.

Tag, Brag & Vote: Submit your photos to trickedout.trupanion.com, tag one of the categories that best fits your pet’s paw-some personality, then share one social media to get as many votes as possible.

Tune In: Don’t miss our virtual pet-tacular, streamed at trickedout.trupanion.com on October 30 at 12pm PST/3pm EST. Come meet the best-dressed pets, have lots of laughs, and find out who’s the “pick of the patch” in select categories.

Visit trickedout.trupanion.com for more information and to submit your pet’s photo.

Know a shelter or rescue interested in showcasing adoptable pets? Encourage them to pre-register for the campaign via email at shelterlove@trupanion.com before October 1.

About Trupanion

Trupanion is a leader in medical insurance for cats and dogs throughout the United States, Canada, Europe, Puerto Rico and Australia with over 1,000,000 pets enrolled. For over two decades, Trupanion has given pet owners peace of mind so they can focus on their pet’s recovery, not financial stress. Trupanion is committed to providing pet owners with the highest value in pet medical insurance with unlimited payouts for the life of their pets. With its patented process, Trupanion is the only North American provider with the technology to pay veterinarians directly in seconds at the time of checkout. Trupanion is listed on NASDAQ under the symbol “TRUP”. The company was founded in 2000 and is headquartered in Seattle, WA. Trupanion policies are issued, in the United States, by its wholly-owned insurance entity American Pet Insurance Company and, in Canada, by Accelerant Insurance Company of Canada. Trupanion Australia is a partnership between Trupanion and Hollard Insurance Company. Policies are sold and administered by Trupanion Managers USA, Inc. (CA license No. 0G22803, NPN 9588590). For more information, please visit trupanion.com.

Contacts:
Media: Trupanion Corporate Communications
Corporate.communications@trupanion.com

Images accompanying this press release are available for use. Pictures are of various pets in their Halloween costumes.

Photos accompanying this announcement are available at:

https://www.globenewswire.com/NewsRoom/AttachmentNg/ea20e913-f4ec-47b5-a39f-8c691c689f7c

https://www.globenewswire.com/NewsRoom/AttachmentNg/afb1fff5-3942-49b2-bf5c-082f346ed877

https://www.globenewswire.com/NewsRoom/AttachmentNg/742b0d6c-1791-49b4-a200-68e784bf8e76

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