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How to Verify Your Facebook Business Page

Picture of 1 Reason Insurance's name with a check mark within a circle to indicate the company is Facebook verified.

Facebook is a wonderful tool to help promote your business, and often, I will recommend businesses, especially local contractors, to focus on their Facebook page before starting on their business website. The reason is clear, your business Facebook page is likely to rank Read More

Take Care of Your Clients, Or Someone Else Will

Customer Service handwritten with blue letters consisting of communication honesty , solutions, value, and appreciation written with arrows pointing towards the words Customer Service in Red

Customer Service consists of many important attributes, if you fail to provide each and every one, you will fail to reach your full potential Appreciation - Do you and your staff fully appreciate your clients? If so, how do they know it? Value - Do you and Read More

10 Reasons Why You’re Losing Sales That You Might Have Made

July Blog 2

In a world of online shopping and the greatest price transparency ever, it may seem logical that price is what drives a buyer's decision making, but some things never change, and one of them is price isn't the most important factor in a buyer's mind. Many salespeople seem Read More

Business Website Review For Free In Wisconsin

Small boy pushing manual lawn mower

At the end of this post I give instructions on receiving a free review of your Wisconsin small business website that includes actions you can do yourself. Does your website make you money or cost you money? Many business owners, especially those starting out view their Read More

10 Marketing Ideas For Your New Business On a Tight Budget

Ready, Set, Go for your business marketing

Starting a business isn't the easiest thing most people do. Forget about all the passion and desire you have, at the end of the process of getting your business off the ground you're most likely going to be ready for sleep, another bottle of aspirin to replace the one (or Read More

Fast Response To Leads Is Vitally Important to Sales

If your buying leads, and specifically internet based leads (internet based isn't the salient point here, the key is leads that are proactively in the market to buy your product or service), multiple contacts are needed to ensure you're given a fair chance at articulating your Read More

Small Business Insurance, What Are The Chances You Will Use It?

As a commercial insurance agent, I'm reminded often that most business owners don't believe there's a good chance that they ever use the insurance they buy. Because of that feeling, it's often not so much of a risk transfer strategy for businesses buying insurance, Read More

Google Will Give Your Site a Free Ranking Boost If You Secure Your Site

In the increasingly competitive world of internet and social media marketing, any chance to increase your site’s ranking on Google for free needs to be exploited. Recently, Google announced that it would boost the search result rankings of websites that are totally secure using Read More