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Home > Retirement & Estate Planning > HouseLens Joins Matterport Syndication Feed to Realtor.com

HouseLens Joins Matterport Syndication Feed to Realtor.com

Posted on: April 13, 2017 By: Staff

NASHVILLE, Tenn., April 13, 2017 (GLOBE NEWSWIRE) — HouseLens Inc., the nation’s largest provider of visual marketing services for real estate, has joined Matterport’s syndication feed to realtor.com®.

“As one of Matterport’s largest nationwide service partners for the real estate industry, we’re excited to offer this early syndication access to our 3D customers,” says HouseLens CEO and Founder Andrew Crefeld. “This agreement gives agents who use 3D technology a strong competitive advantage in the battle to sell listings quickly and for top dollar.”

The new syndication agreement with realtor.com® allows HouseLens customers to automatically feed Matterport 3D models to their associated for-sale and for-rent listings on the realtor.com® app, which has the most comprehensive for-sale inventory among national competing apps. Syndication to the desktop realtor.com® site will begin later this spring.

3D models from the syndication feed are embedded on the main listing detail page, making the 3D experience highly visible and easy to access. Listings with 3D models also display a distinctive icon in search results, which helps drive  more traffic to those properties. 

“The combination of realtor.com®’s inventory with Matterport’s immersive user experience gives shoppers the opportunity to visit a tremendous volume of rentals and for-sale properties, from one location, and get the full experience of being inside. It is the most efficient way to search for a new home,” says Matterport CEO Bill Brown.

According to recent research from realtor.com®, buyers rank 3D virtual home tours as one of the most desired tools for conducting a home search online.

“HouseLens is a one-stop shop for visual marketing services, including photos, video, and 3D models, so agents can come to one source and get everything they need to satisfy buyers’ demand for quality visual content,” says HouseLens’ Crefeld. “The syndication to realtor.com® is a new and exciting way for our 3D customers to reach the maximum number of buyers with maximum convenience and affordability.”

About HouseLens

HouseLens is the nation’s leading provider of visual marketing services for real estate and a leading Matterport Service Partner for the real estate industry. Available services include professional photography, walk-through video, interactive 3D models, floor plans, drones, and more. For more information about HouseLens, visit HouseLens.com. 

About Matterport

Headquartered in Sunnyvale, CA, Matterport is an immersive media technology company that delivers an end-to-end system for creating, modifying, distributing, and navigating immersive 3D and virtual reality (VR) versions of real-world spaces on Web, mobile devices, and VR headsets. The Matterport Pro Camera and Cloud Services make it quick and easy to turn real-world places into immersive virtual experiences. To learn more, visit matterport.com, the Matterport Community or visit us on social media:

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Contact:Director of Marketing Kathryn Royster

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