PLEASE UPDATE YOUR BROWSER

1 Reason Insurance (715)598-9924

Leadership Through Service

  • About
    • Meet the Insurance Agents of 1 Reason Insurance
    • Partner Insurance Companies
  • Personal Insurance
    • Car Insurance Quote for Personal Auto
    • Boat Insurance
    • Home Owners Insurance Application
    • Life Insurance Quotes
    • Motorcycle Insurance
    • Personal Umbrella Insurance
    • Renters Insurance
    • RV Camper Insurance
    • Snowmobile Insurance
  • Business Insurance
    • Commercial Auto Insurance
    • What is General Liability Insurance
    • Rental or Vacant Properties
    • Workers Compensation in Wisconsin
  • Blog
  • Contact 1 Reason Insurance
    • Contribute As Guest Author
Home > Real Estate News > OJO Labs Report Identifies Rising Prices as Top Fear Among Homebuyers

OJO Labs Report Identifies Rising Prices as Top Fear Among Homebuyers

Posted on: September 2, 2021 By: Real Estate News

COVID-19-related concerns were most disruptive to timelines, according to recent research

AUSTIN, Texas, Sept. 02, 2021 (GLOBE NEWSWIRE) — Real estate tech company OJO Labs today announced the release of a new report exploring the top concerns among homebuyers looking to enter the market. The study identified a continuation of rising home prices as the top fear among prospective buyers. A fear that inventory would continue to decline — at a time when the number of homes for sale is already at historically low levels in metros across the nation — was the second biggest fear, according to buyers, with 37.4% citing it as their top concern.

OJO Labs conducted a survey of over 200 recent buyers in the throes of an unprecedented surge in housing prices, which climbed 10.4% from July 2020 to July 2021, according to sold data from Movoto by OJO, the OJO Labs home search site. Key findings from the resulting report include:

  • Fear of rising prices expedited timelines: 38.8% of homebuyers cited rising home prices as their top fear and scored it, on average, a 6.13 out of 10, in terms of how fearful they were. Fear of rising home prices expedited the timeline of buying, on average, by roughly 18 days.
  • Pandemic had the biggest impact on timelines: Only 23.3% of buyers cited COVID-19-related fears as their top concern, but the pandemic had the biggest impact on timelines. COVID-19 and the difficulties associated with the pandemic delayed buyers’ timelines on average by more than five weeks.
  • Financial-related fears remain: Financial-related fears, such as taking on too much debt, were clustered in the middle of the list with between 21% and 23% of respondents choosing a financial-related fear in the top slot. These fears ultimately didn’t have a major impact on timeline.
  • Process continues to overwhelm homebuyers: General fear of the homebuying process, especially being overwhelmed by various parts of the process, was only the top fear for 19.4% of respondents, however it routinely scored in the upper half on the fear scale, averaging 5.1 out of 10.

“From challenges brought on by the pandemic, to sky-rocketing prices, buying a home in 2021 can feel incredibly intimidating,” said Patrick Kearns, Director of Storytelling at OJO Labs. “With this data, we’re able to better understand the challenges homebuyers are facing, and ultimately provide personalized guidance to help every consumer navigate the specific challenges they bring to the homeownership journey, taking key steps to knock down structural barriers.”

The OJO Labs fear survey surveyed a diverse cohort of 200 individuals, representative of the population, who had purchased homes in the past 12 months. Since the respondents were able to choose more than one fear as their top fear, the top fear column adds up to more than 100%.

See the full report here.

About OJO Labs
OJO Labs envisions a world where everyone has what they need to own a home. Today, homeownership isn’t within reach of everyone. OJO Labs aims to close that gap so that all people — regardless of race, class, or gender — can experience the physical, financial, and emotional haven that home provides. We match each real estate moment, so everyone feels ready, equipped, and inspired to take the next step.

OJO fuses machine intelligence and human expertise to provide each individual with personalized guidance as individual as they are. Through a deep understanding of each customer’s needs and preferences, OJO delivers tailored support and insights. Our residential search site, Movoto by OJO, provides personalized recommendations and highlights listings best suited to your needs and preferences, so you never miss a home that might be the right fit. Digs by OJO, our personal finance tool, helps you uncover hidden savings, monitor equity, and plan for the future, whether you’re managing your home as an asset or identifying the right time to sell. We also have a network of top-rated real estate professionals, and will match each customer with the expert who can best support their individual journey.

Whether you’re buying, selling, or managing your home as an asset, OJO is a lifelong solution that helps everyone move forward when the time’s right — with support, knowledge, and confidence. For more information, please visit OJO.com, movoto.com and digs.co.

Media Contact
Patrick Kearns
pkearns@ojolabs.com

OJO-Labs OJO Labs Report Identifies Rising Prices as Top Fear Among Homebuyers

Comments

comments

Categories: Real Estate News

1Reason Agencies

What clients have to say:

Mike T. "I started a business last year and Robert responded to my inquiries immediately, and was extremely helpful and knowledgeable as to the type of insurance coverages I would need to get started. Now its been a year and he now carries All of my coverages! Absolutely the most hands on agent I've ever worked with but hands down the friendliest! I can call him anytime and never feel rushed and not only that but he responded while on a family vacation. I believe in relationships in business and so does Robert by the way he treats his customers. I have a true friend in the business, thank you Robert!"


Lynn R. "Bob is very knowledgeable and has always done a great job explaining different aspects of coverage. He is very accessible and looks out for what is best for the consumer. We highly recommend him!


Justin T. "Excellent agent, always available for answers to insurance related questions. Bob, is the person most people strive to become. Without a doubt, a great person!"


Sebastian T. "I can not begin to tell you how pleased I am with 1 Reason Insurance ! Their responding services is friendly and complete. For the services my company offers to the public it is sure nice to know that we are covered for a reasonable fee. Just having (1 R I ) 1 Reason Insurance there is such piece of mind ! Their insurance plans are strait to the point and easy to understand.
Thanks for the great service 1 Reason Insurance !"


Jeff H. "Very nice and cares about the customer! He was literally the reason why i chose him over other companies for my insurance"

Categories

  • Bonds
    • Performance Bond
  • Bookkeeping
    • Business Taxes
  • Business Marketing
    • Webhosting
  • Car Insurance
  • Commercial Auto
  • Commercial Insurance
  • Court Cases
  • Cyber Liability Insurance
  • Employment Opportunities
  • Employment Practices
  • Flood Insurance
  • Home Ownership
  • Homeowner's Insurance
  • Insurance Companies
    • Insurance News
  • Insurance Terms
  • Investing
    • Finance & Insurance News
  • Life Insurance
  • Non Emergency Medical Transportation
  • Payroll
  • Pinewood Derby
  • Professional Liability / E&O
  • Real Estate News
  • Rental Property Insurance
  • Retirement & Estate Planning
  • RV Insurance
  • Starting A Business
  • Stock Dividends
  • SuiteCRM Insurance CRM
  • Taxes
  • Tips & Advice
  • Travel
  • Uncategorized
  • Worker's Compensation

Recent Posts

  • LGI Homes Introduces Five New Floor Plans at Knights Bridge in Richburg, SC
  • Brandywine Realty Trust Prices $150 Million of 8.875% Guaranteed Notes Due 2029 With a Re-Offer Yield of 7.039%
  • Kite Realty Group Announces Pricing of $300 Million Senior Notes Offering
  • The Group CRE Unveils Ultra High-End Luxury Development Opportunities in Beverly Hills
  • Whitestone REIT Acquires 5000 South Hulen in Fort Worth, Texas
  • Armada Hoffler Announces Eva T. Hardy, Lead Independent Director, Will Retire From the Company’s Board of Directors
  • Slide Insurance Holdings, Inc. Announces Pricing of Upsized Initial Public Offering
  • Reliance Global Group Signs Letter of Intent to Sell Fortman Insurance for $5 Million in Cash